A. What kinds of technologies are used?
Type of technology | Description |
|---|---|
Cookies | A cookie is a small string of text that a website or online service stores on a user’s browser, which enables the site to remember things about the user. First-party cookies are set by (or on behalf of) us on our site. Third-party cookies are set by other companies whose functionality is embedded into our site (e.g. google.com). Generally, third-party cookies are set by our partners to help us analyze and improve our Services or for marketing purposes. |
Pixels | A pixel is a one-pixel transparent image embedded on a webpage or message typically used to track whether that webpage or message was accessed or opened. Upon firing, a pixel logs a visit to the current page or message and may read or set cookies. We use pixels to learn more about your interactions with our email or web content, such as whether you interacted with our ads. |
Tracking URL | Tracking URLs are custom generated links that help us understand where the traffic to our webpages comes from. |
Local storage | Similar to cookies, local storage enables a website or application to store information locally on your device. Local storage may be used to improve your experience by enabling features, remembering your preferences and speeding up site functionality. |
Ad personalization | This Google cookie is utilized for personalized ad experiences, tailoring advertisements based on user preferences and online behavior. |
Personalization storage | This cookie from Google is responsible for storing user preferences and personalization settings, enhancing the overall user experience by maintaining customized content and features. |
Javascript | JavaScript is a programming language. It can be used to write trackers that, when embedded into a page, allow us to measure how you interact with our site and other sites. |
Other technologies | We use other technologies such as mobile IDs for similar purposes as described in this Cookie Policy. |
B. What are these technologies used for?
Like most providers of online services, we use cookies for a number of reasons, like improving our Services, keeping our site secure, helping us see which features are most popular, improving our users’ experience, providing relevant advertising, and just generally providing our customers with a more intuitive and tailored experience. We categorize our cookies as follows:
Type of technology | Cookies | Description |
|---|---|---|
Essential | Taxfix - First Party | We use cookies for information about the logged-in user to provide the user essential functionality of Taxfix web-application. For example, saving users' consent about cookies in the browser so its automatically applied on their next visit and enhance user security |
Essential | Intercom | We use Intercom in order to provide customer support to people visiting our website using an identifier to each unique browser session. The purpose is to allow the user to access their conversations and have data communicated on logged out pages for 1 week. |
Essential | Wordpress | A subset of Wordpress functionality requires a cookie that allows the users to login to the site with their Google account. |
Essential | Cloudflare | We use Cloudflare to improve website performance. Cloudflare is also used for website security and stability. Cloudflare requires cookies to detect malicious visitors to our Customers’ websites and minimizes blocking legitimate users. |
Analytics | Google Analytics | We use Google Analytics to understand how our media campaigns work and how you interact with our website in order to improve the user experience. |
Analytics | Hotjar | Hotjar is a technology service that helps us better understand our users experience. Cookies are used to persist Hotjar user ID unique to this site in the browser. This ensures that behavior on subsequent visits to the same site is attributed to the same user ID. |
Analytics | Segment | We use Segment to distinguish non-logged-in users and to repeat the logging of tracking events up to ten times. |
Marketing | Adsrvr | Adsrvr is used to distinguish anonymous (i.e. not logged in) users |
Marketing | Adsymptotic | Drawbridge (part of Linkedin Marketing Solutions), is a cross-device browser identifier that matches individuals across connected devices. |
Marketing | Bing | The Bing Ads Universal Event Tracking tag helps us understand how our Bing campaigns perform once ads have been clicked on. |
Marketing | DoubleClick | Used by Google DoubleClick to register and report the website user's actions after viewing or clicking one of the advertiser's ads with the purpose of measuring the efficacy of an ad and to present targeted ads to the user. |
Marketing | Facebook helps you stay in touch with your network through their website/ mobile application. Cookies make it easier for you to share any content of interest on Facebook and sometimes, we may present you with some targeted adverts on Facebook based on your engagement with our website(s). | |
Marketing | Google tracking cookies enable us to understand if you complete certain actions on our website(s) after you have seen or clicked through one of our adverts served via Google. Based on the content you have engaged with on our websites Google are able to deliver some targeted adverts across other Google partner websites. | |
Marketing | The LinkedIn cookies and insight tag allows us to perform campaign reporting about website visitors that may come via the campaigns we run on LinkedIn. | |
Marketing | Outbrain | This cookie determines how the user accessed the website. This information is used by the website operator to measure the efficiency of its marketing. |
Marketing | Used by Pinterest to track the usage of services. | |
Marketing | Taboola | Taboola assigns a unique User ID that is used for attribution and reporting purposes. |
Marketing | TikTok | The TikTok cookie allows us to perform campaign reporting & unlock valuable insights about website visitors that may come via the campaigns we run on TikTok. |
Marketing | Yahoo | We use Yahoo! for advertisement. Their cookies help us to track user behavior and in campaign tracking at attribution to help optimize our marketing performance. |
Marketing | YouTube | We embed videos or insert links to videos from YouTube on our website(s). As a result, when you visit a page with content embedded from or linked to YouTube, you may be presented with cookies from YouTube. |
Marketing | Weborama | Weborama offers advanced customer knowledge solutions for personalization and segmentation. Cookies are used to track user activity at our webpages and provide personalized content. |
C. Which specific cookies does Taxfix use?
The table provided here provides a detailed list of the cookies used on our application as part of our Services. Please note that this table may be updated from time to time to provide you with the latest information.
D. What are your choices?
You have choices on how Taxfix uses certain cookies and you have several cookie management options available to you. In this section, we’ll discuss what those choices are and how to make your election. Please note that changes you make to your cookie preference may make browsing our site a less satisfying experience. In some cases, you may find yourself unable to use all or part of our site.
Cookie consent management
When you visit our site, you will be asked to provide affirmative consent to the usage of non-essential cookies (such as analytics and marketing) on your device via our cookie consent management tool. After your initial election, your settings can be found and visited here. You can change your preferences at any time by visiting these settings. However, please note that if you provide your consent to the usage of non-essential cookies and later withdraw your consent, this will not affect the lawfulness of processing based on your consent prior to withdrawal.
Browser settings
In addition to the options above, most web browsers allow you to also control cookies through browser settings, namely (i) refusing some or all browser cookies and (ii) reviewing and resetting cookies already stored on your device’s memory. Most browsers automatically accept cookies, but this is typically something you can adjust. Here are shortcuts to manufacturer’s instructions for cookie controls for the most common web browsers:
For more information about other browsers, please refer to this All About Cookies guide.
Google Analytics
We use Google Analytics and Google Tag Manager in order to evaluate use of our site and compile reports about our users’ activities. In addition to the options above, you can opt out of Google Analytics by following the instructions here.
Internet-based advertisements
The third-party advertisers and ad agencies with which we work may be members of the Digital Advertising Alliance and/or the European Digital Advertising Alliance. You can control or opt out of interest-based ads targeting provided by participating companies by visiting Digital Advertising Alliance and European Interactive Digital Advertising Alliance. Opting out via those sites does not mean you will not see advertising – it means you won’t see advertising from the companies that participate in the opt-out programs tailored based on your perceived or preferences (derived from your Internet use). Please also note that if you clear cookies on your device after you have opted out, the preferences you have set on those websites will be removed and you will need to opt-out again.
E. Amendments
We may amend or update this Cookie Policy at any time. Please check the “last updated” date at the top and bottom of this page to see when this Cookie Policy was last revised. Any change becomes effective when we post the revised Cookie Policy on or through our site.
Last Update: April 2024